Nike had sued the maker of devil-themed sneaker promoted by rapper Lil Nas X for trademark violation.
Nike Inc says a Brooklyn company that made”Satan Shoes” in collaboration with rapper Lil Nas X has agreed to voluntarily recall the footwear, as a portion of a legal settlement with the sports giant.
The settlement with MSCHF Product Studio Inc resolves a trademark infringement lawsuit which Nike filed last week over the black-and-red, devil-themed sneakers, which carry the Nike”swoosh” logo and quickly sold out at $1,018 a pair.
Satan Shoes are customised versions of the Nike Air Max 97 sneakers, with midsoles purporting to contain a drop of human blood, also published with”Luke 10: 18″, a reference to a Biblical verse which alludes to Satan’s fall from paradise.
Only 666 pairs have been made, with the last held back so Lil Nas X, known for its tune Old Town Road, could choose the recipient.
Nike stated MSCHF will provide full refunds to buyers of its Satan Shoes and Jesus Shoes, which were launched in 2019 and based on the Air Max 97,”to remove them from circulation”.
Limited edition shoes may bring premium prices among collectors, however, and people getting refunds could lose out on price appreciation.
David Bernstein, who chairs the intellectual property litigation group at Debevoise & Plimpton and represents MSCHF, said the messages that were artistic MSCHF hoped the shoes would convey were”dramatically amplified” by Nike’s suit.
“MSCHF intended to comment on the absurdity of the collaboration culture practised by some brands, and about the perniciousness of intolerance,” he said. “Having achieved its artistic purpose, MSCHF is pleased to have resolved the lawsuit.”
Lil Nas X wasn’t a suspect and he got to select who received the previous pair following a Brooklyn judge briefly stopped further sales on April 1.
Nike had promised that “sneakerheads” were confused about who made Satan Shoes, whilst MSCHF said the shoes were”individually-numbered works of art” and did not sow confusion.
In March, Lil Nas X released a devil-themed video for his song”Montero (Call Me By Your Name)”.