Boca Raton, FL (RestaurantNews.com) Miami Grill, a Florida pub to get greater than 30 years, today announced the launch of its yearly collectible cup collection. Every year, it is tradition for the treasured Florida brand to launch a unique collectible cup. This year’s release is particularly community-driven and is a part of this brand’s sponsorship of the Wynwood Mural Fest. In support of this festival and the regional arts community, Miami Grill commissioned four distinctive designs by pick Wynwood Mural Fest artists for the 2021 limited-edition cups.
Director of Marketing Jackie Maceda said the sponsorship was a natural fit for its Miami brand, which also provided the food through the mural painting sessions. “We’ve always looked to represent Miami as authentically as possible,” explained Maceda. “The art community in Wynwood is exactly that–diverse, world-class and inspired–just like Miami. What better way to support this community than by bringing some well-deserved attention to it?”
The four local artists commissioned for this job were CHNK, Freaky Kiss, Golden 305 and Quake. These South Florida natives each feature a unique style and individualized approach to the creative procedure. To view the cup designs and find out more about the artists, please see mymiamigrill.com/wynwood.
Ms. Maceda went on to mention that the sponsorship was about the South Florida community itself as it was about the art. “Miami is a place like no other, and the Wynwood Mural Fest does a fantastic job of representing it,” explained Maceda. “We couldn’t be more excited to be a part of such an incredible event for our community.”
The 2021 collectible cups are now available at all Miami Grill locations for $2. 99. Guests will also be able to upgrade their Meal Deals for $2. 99 to get larger fries and the collectible cup. Once bought, guests can go back to any Miami Grill with their collectible cup for 99cents refills.
To further promote the release and celebrate the arts community, Miami Grill will be giving away two sets of the cups accepted by the four Wynwood artists.
About Miami Grill
Headquartered in Boca Raton, FL, Miami Grill ® is your hottest fast-casual notion to hit the marketplace. Developed by the proprietors of Miami Subs, Miami Subs Capital Partners 1, Inc. and key equity partner, Armando Christian”Pitbull” Pérez, South Florida based Miami Grill embodies the vibe of a rich, lively city and serves a menu as diverse as the city itself. For franchising or additional details, see Miami Grill.
About Wynwood Mural Fest
Wynwood Mural Fest celebrates street art, graffiti, and separate culture in Maimi’s Wynwood Art District through Art Basel Week and outside. Festival organizers, artists, and partners unite each fall to cultivate a stronger creative community and energize the neighborhood through large scale urban art collaborations. To learn more, please follow us on Twitter @WynwoodMural or Facebook and Instagram @WynwoodMuralFest #WynwoodMuralFest.